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Lin Wang
Lin Wang

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Why Developers Struggle to Make Money with Apps (And How to Fix It)

Developers love building things. We get excited about new ideas, start coding right away, and create something we think is amazing. But then… nothing happens.

📉 No downloads. No revenue. Just silence.

Why? Because we often forget to ask the most important question—Does anyone actually need this app?

Why Market Research Matters More Than Your Code

❌ Most developers build first and validate later. That’s a mistake.

Here’s how to avoid wasting months on an app no one wants:

Analyze the market.

Look at similar apps. If an app in your niche is making money, that’s a strong sign of demand.
If there are zero competitors, be careful—maybe there’s no market.

Read user reviews on the App Store.

1-2 star reviews = complaints & frustrations.
4-star reviews = users love the app but want improvements.
Find gaps and build a better alternative.

Check ASO keywords.

Use Sensor Tower or AppTweak to see if people are searching for solutions like yours.
If search volume is low, validate on Reddit, Google Trends, or Facebook groups before building.

The Mistake I Made (And What I Learned)

I once spent a whole month building an app that I thought was genius.
Launched it… and nothing happened.

🚀 Not because the app was bad—but because nobody needed it.

💡 Don’t make the same mistake. Before writing a single line of code, validate your idea.

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