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GrowthBook

Experiment fearlessly, deliver confidently

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GrowthBook is an open-source feature flagging and experimentation platform that helps you release code better and measure the impact with your own data.

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How The Social Club Cut Experimentation Costs by 82%
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How The Social Club Cut Experimentation Costs by 82%

#abtesting
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6 min read
AI Evals vs. A/B Testing: Why You Need Both to Ship GenAI
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AI Evals vs. A/B Testing: Why You Need Both to Ship GenAI

#ai #experimentation
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10 min read
Dark Patterns in A/B Testing: How Short-Term Optimization Leads to Product Enshittification
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Dark Patterns in A/B Testing: How Short-Term Optimization Leads to Product Enshittification

#abtesting #experimentation
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5 min read
7 Steps to Better Experiment Design
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7 Steps to Better Experiment Design

#abtesting #datascience #experimentation
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5 min read
Announcing GrowthBook 4.2: Product Analytics & Experimentation at Scale
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Announcing GrowthBook 4.2: Product Analytics & Experimentation at Scale

#releases #cloud #productanalytics #performance
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6 min read
7,000 Github Stars and Counting
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7,000 Github Stars and Counting

#news
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5 min read
The Benchmarks Are Lying to You: Why You Should A/B Test Your AI
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The Benchmarks Are Lying to You: Why You Should A/B Test Your AI

#ai #abtesting
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6 min read
The Definitive Technical Guide to Generative Engine Optimization (2025)
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The Definitive Technical Guide to Generative Engine Optimization (2025)

#ai
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7 min read
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