DEV Community

Cover image for Flotiq vs Contentstack: Headless CMS Guide 2025
Magdalena Sobantka for flotiq

Posted on • Originally published at flotiq.com

7 6 5 4 7

Flotiq vs Contentstack: Headless CMS Guide 2025

Choosing the right headless CMS platform can define the success of your digital strategy. Flotiq and Contentstack each deliver performance, scalability, and rich features, but they cater to different audiences and priorities. Whether you’re a developer craving instant, standards-based APIs, a content editor focused on efficient workflows, or a decision‑maker monitoring costs and compliance, understanding how these platforms compare is crucial.

Why choose Flotiq as an alternative to Contenstack?

Flotiq’s API-first headless approach fosters innovation and simplifies content management for modern teams and developers.

1. Strong API foundations

Flotiq and Contentstack are both API‑first CMSs. Flotiq is an API-first headless CMS that automatically generates RESTful endpoints for each content type, complete with OpenAPI docs and multi‑language SDKs, enabling seamless omnichannel content delivery across any channel.

Contentstack emphasizes GraphQL for delivery, but its write operations require separate REST calls, creating more endpoint complexity.

**2. Visual and flexible content modeling

**Both platforms offer visual schema editors to craft custom content types. Both platforms offer visual schema editors to craft custom content types. Flotiq’s builder excels at defining fields, metadata, relationships, geolocation, and versioning, all instantly available via API. Flotiq headless enables flexible content modeling for multiple frontends, supporting content delivery to websites, mobile apps, and other channels.

Contentstack supports modular blocks and localization out of the box, but its GraphQL‑centric model sometimes demands more upfront planning and governance.

**3. Intuitive content editing for teams

**Flotiq and Contentstack provide modern editorial interfaces. Flotiq prioritizes a streamlined experience, SEO extensions, simple draft/publish workflows, field‑level permissions, and live preview integration, so content teams can work autonomously without developer hand‑holding. Flotiq simplifies collaboration and content sharing within an organization, making it easy to manage access and workflows across teams. Contentstack delivers advanced collaboration (inline comments, multi‑stage approvals) best suited to large, regulated organizations.

**4. Typescript and Next.js support

**Flotiq offers end‑to‑end TypeScript integration: CMS schemas automatically sync to your codebase, eliminating manual type generation. Its Next.js plugin supplies built‑in Draft Mode and real‑time previews. The Flotiq SDK and Flotiq API ts make it easy to install, configure, and fetch content types in TypeScript projects.

Contentstack supports TypeScript and Next.js, but the setup is manual and preview tools require additional configuration.

Comparing Flotiq and Contentstack: Headless CMS Capabilities

See below for a side-by-side comparison of high-level headless CMS capabilities. Scroll down for more details on features for content teams and developers.

Capability Flotiq Contentstack
API REST (OpenAPI), GraphQL, JSON-ready APIs auto-generated for each content type Primarily GraphQL Content Delivery API + separate REST Management API for writes (requires dual endpoint management)
Content Modeling Visual builder, relations, metadata, geolocation, versioning Visual schema editor, modular blocks, multi‑locale support
Editorial Features Clean UI, markdown/WYSIWYG, basic and custom roles, field-level permissions, drafts & publishing flow Rich UI, inline commenting, multi‑step workflows, advanced RBAC
Deployment Models SaaS (shared), Hybrid (private cloud), Full Enterprise (on-premise or private cloud) SaaS only
Digital Asset Management Built-in DAM, image optimization, CDN delivery (Cloudflare), basic video streaming Asset uploads, Fastly CDN, integrations for advanced handling
Community & Resources Growing community, Discord, examples, tutorials, vetted development agencies Established ecosystem, official support, GraphQL learning hub
Plans & Pricing Free forever plan, transparent pricing, custom plans available Custom quotes, tiered plans unlocked after sales engagement
Security & Compliance ISO 27001, GDPR, supports on-premise and private cloud deployments Enterprise security, SSO, audit logs, encryption
Support & SLA Support available for all plans, enterprise SLAs Priority support in upper tiers, enterprise SLAs
Learning Curve 🚀 Fast for developers and editors - REST + visual tools Steeper: GraphQL‑first model
Developer Ecosystem Certified development agencies vetted by Flotiq Large partner network, GraphQL specialists
User Roles & Permissions Basic + custom roles, field-level access control Advanced RBAC, locale‑ and environment‑based roles

Key differences for business decision makers

Pricing Transparency and Predictability

Contentstack offers a 14-day free trial but does not provide a free-forever tier. Their Growth plan typically starts around $995/month (or roughly $799/month billed annually). Core enterprise features, such as audit logs, scheduled publishing, and backup recovery, are reserved for upper-tier plans, which can drive costs above $3,000/month as API calls and user counts rise.

Flotiq offers a free-forever tier, ideal for hobby projects or prototyping at no cost. For production use, and to access advanced features like daily backups (30-day retention), audit logs, and role-based permissions, we recommend the Basic plan, starting at $39/month (or $37/month billed annually). With clearly published tiers, businesses can forecast expenses accurately.

Business continuity

Contentstack maintains multiple backup layers: incremental backups every six hours (2-day retention), daily backups (7-day retention), and weekly backups (30-day retention). Deleted content is held in the Trash for 14 days and can be restored by customers directly. For data older than 14 days, the Contentstack support team can assist with recovery on request.

Flotiq provides automatic daily backups with 30-day retention starting on the Basic plan, and includes a straightforward restore feature in its UI, ensuring smaller teams benefit from continuous data protection.

Platform uptime SLA

Contentstack’s uptime commitment is tiered: 99.99% availability for Start and Grow plans (24×5), and 99.99% availability for Scale (enterprise) plans (24×7) as calculated monthly.

Flotiq guarantees 99.9% uptime on all paid tiers and 99.99% uptime on Growth and above, without requiring an enterprise contract.

Flotiq vs Contentstack – deployment models overview

Flotiq supports a variety of deployment options, including shared multi-tenant SaaS, dedicated single-tenant instances, and fully on‑premise/private cloud installations, to meet strict compliance, data residency, and infrastructure requirements.

Contentstack, while delivered as a SaaS platform, provides both multi-tenant and dedicated cloud instances but does not offer on‑premise installations.

Feature Flotiq Contentstack
Shared Cloud (Multi-tenant SaaS) ✅ Yes ✅ Yes
Dedicated Cloud (Single-tenant) ✅ Yes ✅ Yes
On-Premise Installation ✅ Yes ❌ No
Custom Infrastructure & SLAs ✅ Yes ✅ Yes (Enterprise only)

Flotiq vs Contentstack for Engineering Teams

Flotiq and Contentstack equip developers with robust toolsets, but the details matter. For TypeScript projects, Flotiq offers the Flotiq SDK and Flotiq API ts, making it easy to integrate content APIs into your project. When connecting to the API, always include your read-only api key in environment variables to securely authenticate your project.

Below, we compare key engineering‑centric features:

Feature Flotiq Contentstack
Programming languages All popular programming languages – JavaScript, TypeScript, Python, PHP, .NET, Dart, Go Official SDKs for major languages (JavaScript/TypeScript, Java, .NET, Python, PHP, Ruby, iOS, Android, etc.)
Typescript support Full native support, automated typing Provided via a TypeScript SDK; type definitions can be generated using a CLI plugin (manual step)
Frameworks Supports any framework (Next.js is a primary focus, with a starter and live preview plugin) Supported via APIs/SDKs for any framework; Next.js live preview is available but requires integrating Contentstack’s Live Preview SDK
Native GraphQL Content APIs Efficient, type-enriched content retrieval via GraphQL Yes – GraphQL Content Delivery API (read-only) with schema introspection for exploring available types and fields
REST API with OpenAPI support RESTful API generated based on your data model (auto-documented via OpenAPI) Comprehensive REST APIs for content delivery and management; OpenAPI JSON specs and Postman collections are provided for easy testingManagement API (REST) and Delivery API (REST)
Rich Set of Developer Tools SDKs for multiple languages

Automatically generated API documentation and code samples

Integrated API sandbox

Generated Postman collections

Typescript integration
GraphQL playground, CLI, apps & integrations
Global CDN and Advanced Caching
Flexible Content Modeling
Large Set of Field Types
Reusable Components
Management tools Management CLI (supports on-prem deployments)

Content & settings import/export tools
Command-line interface for content operations (bulk publish, import/export, clone stacks, etc.)
Environment Management We support complex environment-based workflows through our space separation
Granular Permissions and Workflows Basic roles
Custom roles
Field-level access permissions
Basic & custom roles
Extend Platform with Custom Plugins User interface customization/extensions are possible through Flotiq Plugin framework

Business logic extension through hosted code

Webhooks and synchronous webhooks
Apps & integrations
Webhooks Configuration Async webhooks

Synchronous webhooks

Hosted webhook code
Standard asynchronous webhooks to send real-time updates to external services (configurable per content branch)

Typescript Support in action

Flotiq’s TypeScript integration is designed to keep your codebase and CMS schema perfectly in sync, whereas Contentstack requires a separate generation step whenever your models change.

Aspect Flotiq Contentstack
Type Generation ✅ Automatically generates and syncs .d.ts files with every content-type change ⚠️ Requires running the tsgen CLI plugin or Developer Tools app to generate TypeScript definitions after schema changes manually
Sync Frequency Instant: type definitions update immediately when you modify a content type in the dashboard Manual: developers must re-run the type generator each time the schema is updated
IDE Experience Full IntelliSense, inline field hints, and documentation immediately available in VS Code, WebStorm, etc. Comprehensive IntelliSense once types are generated, but no live updates, so definitions can drift out of sync if not regenerated promptly
Integration Setup 🚀 One-step: install Flotiq’s TS SDK and import your types ⚙️ Two-step: install the SDK, configure tsgen, and add a build script to invoke type generation
Maintenance Overhead Minimal: schema changes propagate automatically, reducing manual work Moderate: requires remembering to trigger type generation in local workflows or CI/CD pipelines to keep types current

Key Takeaways for Engineering Teams

Feature Flotiq Contentstack
API Type ✅ REST & auto-generated OpenAPI specs + optional GraphQL ✅ REST (OpenAPI JSON files available)  + GraphQL Content Delivery API
TypeScript Support ✅ Native TS SDK with types that auto-sync on schema changes ⚠️ Manual: run tsgen CLI plugin or Developer Tools app to generate typings after each schema update
Next.js Integration ✅ First-class support: official Next.js starters, Draft Mode & live preview plugin ⚠️ DIY setup: use general SDK & REST/GraphQL Live Preview guides—no dedicated Next.js plugin (requires manual config)
Business Logic Extensions ✅ Webhooks + built-in plugin system + REST hooks ⚠️ Async-only webhooks; UI apps/extensions via Marketplace (no in-platform code execution)

Flotiq vs Contentstack for Content Teams

Content teams need intuitive tools that streamline creation, collaboration, and publishing. While both Flotiq and Contentstack deliver strong capabilities, Flotiq’s streamlined workflows and out-of-the-box features often let teams move faster with less configuration.

Flotiq also enables seamless content delivery across multiple channels, including websites, mobile apps, and smart devices, supporting true omnichannel strategies.

Feature Flotiq Contentstack
Independent Content Publishing Individual permissions to access content can be defined

Subsets of the REST API can be published
Delivery tokens per environment or type - managing multiple tokens across environments adds overhead
Granular Permissions Basic roles

Custom roles

Field-level access permissions
Advanced RBAC available, but field-level ACL and true custom roles only in higher-tier plans
Workflow
Collaboration Tools Presence information

Versioning
Inline comments and notifications; more powerful but come with a steeper learning curve
Bulk Operations ✅ One-click bulk create/update/delete via API or UI - streamlined for high-volume edits ✅ Bulk operations via CLI or Management API - useful but spans multiple tools
Rich Editing Experience ✅ Intuitive Markdown/WYSIWYG editor with SEO previews and custom field descriptions - editor-first design ✅ Advanced rich text editor with annotations - feature-rich but can feel overwhelming
Digital Asset Management built-in ✅ Built-in DAM with real-time image transformations and edge caching via Cloudflare CDN ✅ Asset library with Fastly CDN - reliable, though transformation and optimization often require external integrations
Content Versioning and Validations ✅ Automatic version history and field-level validation rules - no-add-ons required ✅ Full versioning and validations - enterprise-grade but gated behind tier restrictions
Drafts and Live Previews ✅ Out-of-the-box live preview (Next.js ready) and draft mode - no custom setup ✅ Preview mode via APIs - requires manual integration and configuration
Localization / Multilingual ✅ Native multi-locale support with DeepL integration for fast translations ✅ Built-in localization; translation integrations available but often require additional setup
AI translations ✅ DeepL integration included - automate translations with minimal configuration ✅ AI translation apps in Marketplace
Platform Customization and Extensions ✅ Unified plugin framework for UI extensions, hosted code hooks, sync & async webhooks - fully in-platform ✅ Marketplace apps & legacy UI Extensions via iframes - functional but fragmented
Custom UI Modifications ✅ First-class plugin support for custom UI components and dashboards - seamless, single-framework development ✅ App Framework for widgets; UI Extensions deprecated soon, migration to Marketplace Apps required

Key Insights  for Content Teams

Faster Preview Cycles: Flotiq’s robust Next.js integration delivers near-instant content previews, reducing back‑and‑forth with developers.

Streamlined Publishing: Simple workflows in Flotiq speed up content delivery, while Contentstack’s advanced approvals support large teams.

Budget-Friendly Features: Flotiq includes backups, audit logs, and role controls at lower tiers; Contentstack reserves these for premium plans.

Final Thoughts: your CMS should grow with you

Flotiq simplifies the process of building and deploying your site, streamlining content management and reducing complexity for developers and teams. Whether you need seamless developer workflows, rapid content publishing, or pricing that aligns with your growth, the right platform can make all the difference.

While Contentstack delivers a robust, enterprise-focused solution, it often requires more setup, higher budgets, and specialized expertise in GraphQL and enterprise workflows. In contrast, Flotiq empowers teams of any size with:

Developer-first APIs: Auto-generated REST and OpenAPI specs, plus optional GraphQL, so you can build faster with familiar tools.

Instant TypeScript support: Native type sync directly from your schema, eliminating manual steps and reducing errors.

Next.js readiness: Official starters, Draft Mode, and live preview plugins that integrate out of the box for a flawless editorial feedback loop.

Built-in business continuity: Daily backups, flexible deployment (including on-prem or private cloud), transparent SLAs, and support tiers that start at modest price points. Flotiq's API-first, flexible approach fosters innovation in digital content delivery, enabling modern, future-ready solutions for your site.

With Flotiq, you don’t trade off agility for power or budget for features. Start free today to see how a modern headless CMS can accelerate your development, delight your content teams, and scale alongside your ambitions - right from day one.

👉 Start with Flotiq’s free plan today and experience how a modern headless CMS can support your team, your workflows, and your ambitions - from day one.

Dynatrace image

Observability should elevate – not hinder – the developer experience.

Is your troubleshooting toolset diminishing code output? With Dynatrace, developers stay in flow while debugging – reducing downtime and getting back to building faster.

Explore Observability for Developers

Top comments (1)

Collapse
 
dotallio profile image
Dotallio

TypeScript auto-sync with schema changes is such a huge deal for smooth dev workflows!

How does Flotiq's live preview and Next.js Draft Mode integration feel for rapid content iteration compared to Contentstack's approach?

Some comments may only be visible to logged-in visitors. Sign in to view all comments.

👋 Kindness is contagious

If this post gave you a hand, show some love with a ❤️ or drop a comment!

Start your DEV journey