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    <title>Forem: Laveesh Gupta</title>
    <description>The latest articles on Forem by Laveesh Gupta (@laveesh).</description>
    <link>https://forem.com/laveesh</link>
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      <title>Forem: Laveesh Gupta</title>
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      <title>The project that boost my career</title>
      <dc:creator>Laveesh Gupta</dc:creator>
      <pubDate>Thu, 21 May 2020 16:42:42 +0000</pubDate>
      <link>https://forem.com/laveesh/the-project-that-boost-my-career-cb6</link>
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      <description>&lt;h2&gt;
  
  
  My Career Changing Project
&lt;/h2&gt;

&lt;p&gt;It was the time of the hackathon month (October) when I was given an opportunity to work on a project that was going to be used in industry and has to be delivered asap. After grabbing the opportunity, I started to work on the project with a partner.&lt;/p&gt;

&lt;p&gt;The project was to create an autonomous process to show the advertisement on programmatic DOOH (Digital out of home) screens based on real-time traffic noise and the density of the vehicles on the road around the screens.&lt;/p&gt;

&lt;p&gt;For the automation, we choose Apache NIFI, and java and javascript as our scripting language. To get the details of the traffic we used Here maps Apis (their documentations were a great help as they were easy to understand and implement).&lt;/p&gt;

&lt;p&gt;It required to play with multiple API and systems to make it happen in realtime. It was great learning to monitor and make real-time products as a student. After the campaign start for advertising, it went smoothly for the next 7 days but on the 8th day it crashed and was not giving the proper result, it was the first time I learned to face the pressure of the real-time product developers when a bug pops in. So, we had to fix the threshold value for the traffic so to show the ads at the perfect time.&lt;/p&gt;

&lt;p&gt;As this project came to be a great success and the company got a great revenue due to this campaign. this made a great impact on my life as it boosts my confidence to learn to make more products that make a great impact on life.&lt;/p&gt;

&lt;p&gt;You can visit these links to see the success stories of the project.&lt;/p&gt;

&lt;ul&gt;
&lt;li&gt;&lt;a href="https://www.adexchanger.com/digital-out-of-home/toyota-uses-programmatic-ooh-in-turkey-to-spread-the-word-on-hybrid-cars/" rel="noopener noreferrer"&gt;https://www.adexchanger.com/digital-out-of-home/toyota-uses-programmatic-ooh-in-turkey-to-spread-the-word-on-hybrid-cars/&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;&lt;a href="https://awarion.com/blog/toyota-hybrid-uses-ad-tech-to-showcase-its-car-tech/" rel="noopener noreferrer"&gt;https://awarion.com/blog/toyota-hybrid-uses-ad-tech-to-showcase-its-car-tech/&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;

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